ITV opening titles
ITV accounts for 110 shows here, running from 1959 to the present, and 118 opening title sequences between them.
Drama leads with 24, then comedy with 23.
Seven of them rebuilt their titles at least once — most of all The Bill, with three distinct sequences.
110 shows · 118 sequences · oldest first
8 of these moved between networks during their run and appear under each one.
1 sequenceIvor the Engine
A Welsh locomotive who wants to sing in the choir, drawn in pencil and cut out by hand.
- Season 1
2 sequencesCoronation Street
The longest-running television soap in the world, opening on rooftops and a cornet ever since 1960.
- Season 1
- Season 31
1 sequenceDanger Man
Patrick McGoohan as John Drake, the series he left to make The Prisoner.
- Season 1
1 sequenceUniversity Challenge
College Boy by Derek New, and a split screen that has stacked two teams on top of each other since 1962.
- Season 1
1 sequenceReady Steady Go!
"The weekend starts here" — the British pop programme that put the Beatles, the Stones and Motown on the same stage.
- Season 1
1 sequenceStingray
"Stand by for action!" — the first British series filmed entirely in colour, and it opens by saying so.
- Season 1
1 sequenceThunderbirds
Five, four, three, two, one — the countdown, the launch bays, and Barry Gray's march. Probably the most quoted title sequence Britain has produced.
- Season 1
1 sequenceWorld of Sport
ITV's answer to Grandstand, which is remembered now almost entirely for the wrestling at four o'clock.
- Season 20
1 sequenceCaptain Scarlet and the Mysterons
Anderson's darkest supermarionation series, opened by two rings of light moving across a wall.
- Season 1
1 sequenceThe Prisoner
Thunder, a Lotus Seven driven hard past Parliament, a resignation letter slammed onto a desk, and then gas under the door of a man's own flat. Two minutes that explain the entire premise without a narrator, and end with the only line the show ever needed: I am not a number.
- Season 1
1 sequenceDepartment S
An Interpol unit for cases nobody else can explain, which gave Jason King his own spin-off.
- Season 1
1 sequenceRandall and Hopkirk (Deceased)
A private investigator and his dead partner, who only he can see, in a white suit.
- Season 1
1 sequenceUFO
Anderson's first live-action series, set in a 1980 that never arrived, with purple wigs and a Barry Gray theme.
- Season 1
1 sequenceThe Persuaders!
Roger Moore and Tony Curtis as bickering millionaires, opened by John Barry's most-covered television theme.
- Season 1
1 sequenceUpstairs, Downstairs
The Edwardian household drama that Downton Abbey is, by its own creator's admission, a direct descendant of.
- Season 1
2 sequencesEmmerdale
A Yorkshire Dales farming serial that dropped Farm from its name in 1989 and kept the landscape.
- Season 27
- Season 49
1 sequenceRainbow
Zippy, George and Bungle, and a theme about a paintbox in the sky that ran for twenty years.
- Season 1
1 sequenceThe Tomorrow People
Children evolving telepathy in a Thames Television series remade twice since.
- Season 1
1 sequenceThriller (1973)
Brian Clemens' anthology of feature-length suspense plays, sold to America as a late-night staple.
- Season 1
1 sequenceRising Damp
Leonard Rossiter as a boarding-house landlord, and the most successful ITV sitcom of the seventies.
- Season 1
2 sequencesSpace: 1999
The most confident opening Gerry Anderson ever made: a burst of brass, then a rapid-fire montage of clips from the episode you are about to watch, so no two broadcasts were identical.
- Season 1
- Season 2
1 sequenceThe Sweeney
The Flying Squad in a Ford Granada, and the series that made British police drama violent.
- Season 1
1 sequenceChorlton and the Wheelies
A happiness dragon in Wheelie World, from the studio that went on to make Danger Mouse.
- Season 1
1 sequenceJamie and the Magic Torch
A torch that opens a hole in the bedroom floor down a helter-skelter into Cuckoo Land.
- Season 1
1 sequenceThe Muppet Show
An opening that changes every week by design: Statler and Waldorf get a new heckle, Gonzo gets a new way to fail the closing note, and the arch fills with whoever is in that episode.
- Season 1
1 sequenceJesus of Nazareth
Zeffirelli's six-hour life of Christ, cast so deeply that the titles are mostly name cards.
- Season 1
1 sequenceRobin's Nest
The second Man About the House spin-off, with Robin running a bistro in Fulham.
- Season 2
1 sequenceThe Krypton Factor
A general knowledge round, an assault course and a mental agility test, opening on a rotating wireframe grid that was expensive in 1977.
- Season 1
1 sequenceThe Professionals
Two CI5 agents and the controller who points them, in the ITV action series that spent a decade being complained about.
- Season 1
1 sequenceThe Sandbaggers
British intelligence run as an office job, with the operations mostly discussed rather than shown.
- Season 1
1 sequenceMinder
Arthur Daley and his minder, and a theme song sung by Dennis Waterman about Dennis Waterman.
- Season 1
1 sequenceOnly When I Laugh
Three men in a hospital ward who are not especially ill, and the registrar who cannot discharge them.
- Season 1
1 sequenceSapphire & Steel
Two operatives who are not people, sent to repair breaks in time, explained to the audience only by a narrated list of elements.
- Season 1
1 sequenceTales of the Unexpected
A dancing silhouette, a spinning roulette wheel and Ron Grainer's theme — an anthology opening far more unsettling than most of the stories that follow it.
- Season 1
1 sequenceWorzel Gummidge
A scarecrow who swaps heads for different moods, played by a former Doctor Who.
- Season 1
1 sequenceButton Moon
Puppets made of kitchen utensils flying to a moon made of a button, with a theme sung by Peter Davison's wife and later covered by him.
- Season 1
1 sequenceHammer House of Horror
Hammer's one television anthology, made after the films had stopped and shot on the same estate.
- Season 1
1 sequenceMetal Mickey
A robot in a suburban family sitcom, directed by Micky Dolenz of the Monkees.
- Season 1
1 sequenceBrideshead Revisited
Geoffrey Burgon's theme over an English country house — eleven hours of television that changed what British drama believed it could spend money on.
- Season 1
1 sequenceBullseye
Darts and general knowledge, and a cartoon bull who throws better than the contestants.
- Season 1
1 sequenceStig of the Dump
Clive King's boy in a chalk pit and the person living at the bottom of it, adapted by Thames.
- Season 1
2 sequencesAuf Wiedersehen, Pet
Seven British builders sharing a hut on a Düsseldorf site, written as a comedy about not being able to find work at home.
- Season 1
- Season 2
1 sequenceReilly, Ace of Spies
Sidney Reilly across twelve parts, and the serial that gave Sam Neill his first lead.
- Season 1
3 sequencesThe Bill
A London police station shot at ground level, under a rule the programme kept for twenty-seven years: no scene an officer is not present for.
- Season 1
- Season 4
- Season 5
1 sequenceRobin of Sherwood
The Robin Hood that put a horned god behind the legend, scored throughout by Clannad.
- Season 1
1 sequenceSherlock Holmes (1984)
Granada's adaptation, played on a Baker Street built outdoors in Manchester and continued until Jeremy Brett could no longer work.
- Season 1
1 sequenceSpitting Image
Latex puppets of everyone in public life, opening on the workshop that built them.
- Season 1
1 sequenceThe Trap Door
Plasticine creatures in a castle basement, with a theme built from a voice going "don't you open that trap door".
- Season 1
1 sequenceThomas & Friends
Model locomotives shot a frame at a time on a table in Britain, narrated for the first two series by Ringo Starr.
- Season 1
1 sequenceThomas the Tank Engine & Friends
Model railway engines shot at eye level and narrated by Ringo Starr, from the Awdry books.
- Season 1
1 sequenceDempsey and Makepeace
An American detective seconded to London and the aristocrat he is partnered with, who married in real life.
- Season 1
1 sequenceBoon
A retired fireman on a motorcycle, in the ITV drama that ran nine years on the strength of Jim Diamond's theme.
- Season 5
1 sequenceCatchphrase
Say what you see, and a golden robot called Mr Chips who was the reason anyone watched.
- Season 1
1 sequenceKnightmare
A blindfolded child walked through a bluescreen dungeon by teammates who can see it — the first television format built on a video game's logic.
- Season 1
1 sequenceThe Ruth Rendell Mysteries
Rendell adapted for thirteen years, mostly as Wexford and occasionally as the standalone novels.
- Season 1
1 sequenceHale and Pace
Two former schoolteachers doing sketch comedy for ITV for a decade.
- Season 1
1 sequenceThis Morning
Daytime television broadcast from the Albert Dock, with a weather map floated in the water outside.
- Season 1
1 sequenceAgatha Christie's Poirot
Art Deco geometry and Christopher Gunning's theme — a title sequence that establishes the period, the register and the fastidiousness of the detective in one gesture.
- Season 1
2 sequencesBirds of a Feather
Two sisters in Chigwell whose husbands are both in prison.
- Season 1
- Season 10
1 sequencePress Gang
A school newspaper written by Steven Moffat, which is why the dialogue is faster than the format.
- Season 1
1 sequenceTUGS
Model tugboats in a 1920s harbour, made by the Thomas the Tank Engine team and considerably darker.
- Season 1
1 sequenceArt Attack
Neil Buchanan making things out of household rubbish, and the big art laid out on the floor at the end.
- Season 1
1 sequenceJeeves and Wooster
Wodehouse played by Fry and Laurie, who had spent the previous decade writing sketches together.
- Season 1
1 sequenceMr. Bean
A man dropped from the sky in a spotlight while a choir sings about him in Latin, every week, for a character who never explains himself.
- Season 1
1 sequenceRosie and Jim
Two rag dolls on a narrowboat who come alive when the adult is not looking.
- Season 1
1 sequenceThe Upper Hand
Who's the Boss? remade for ITV, and one of the few American formats that worked coming the other way.
- Season 1
1 sequencePrime Suspect
Stephen Warbeck's theme over London at night — spare, cold, and entirely without the reassurance the genre usually offers.
- Season 1
1 sequenceSoldier Soldier
A fictional infantry regiment and the families attached to it, which made two of its cast into pop stars.
- Season 1
1 sequenceThe Darling Buds of May
H. E. Bates's Kent farming family, and the series that made Catherine Zeta-Jones a household name inside a fortnight.
- Season 1
1 sequenceA Touch of Frost
David Jason as a Denton detective who is right and insubordinate in roughly equal measure.
- Season 1
1 sequenceGladiators
Contenders ready, gladiators ready — a Saturday-night format built entirely out of its own catchphrases.
- Seasons 1–8
1 sequenceHeartbeat
A Yorkshire village policeman in the 1960s, opened by the Buddy Holly song the series is named for.
- Season 1
1 sequenceMen Behaving Badly
Two flatmates and the phrase the British press attached to a decade.
- Season 1
1 sequenceCracker
Nineteen seconds, and no attempt to make its criminal psychologist look like someone you would want to meet.
- Season 1
1 sequenceSharpe
A rifleman commissioned out of the ranks in the Peninsular War, filmed for its first runs in Crimea.
- Season 1
1 sequenceSooty & Co
The Sooty puppets moved to a shop, in the ITV series Matthew Corbett handed over at the end of.
- Season 1
1 sequenceTots TV
Three rag dolls with a bag, one of whom only speaks French, from the studio that went on to make Teletubbies.
- Season 1
1 sequenceWycliffe
A detective superintendent working Cornwall, filmed largely on the coast it is set on.
- Season 1
1 sequenceKipper
Mick Inkpen's dog animated at the pace of the picture books, which is to say slowly and on purpose.
- Season 1
1 sequenceMidsomer Murders
A theremin over English villages — the single most incongruous pairing of instrument and setting in television, and the reason the show is recognisable in four notes.
- Season 1
1 sequenceWhere the Heart Is
District nurses in a Yorkshire town, which ran nine years on almost no incident.
- Season 1
1 sequenceHornblower
Forester's naval officer, made not as a series but as eight television films spread over five years.
- Season 1
1 sequenceThe Worst Witch
Jill Murphy's boarding school for witches, filmed a year before the first Harry Potter book was published in America.
- Season 1
1 sequenceWho Wants to Be a Millionaire?
Keith and Matthew Strachan's music, which unusually runs continuously under the questions rather than only over the titles — one of the few game shows scored like a thriller.
- Season 1
1 sequenceBad Girls
A women's prison wing written by two of Prisoner Cell Block H's admirers, and ITV's answer to it.
- Season 1
2 sequencesBig Brother (UK)
The eye, and a theme built out of the sound of the house — the format that made surveillance into a light entertainment brand.
- Season 1
- Season 8
1 sequenceI'm a Celebrity...Get Me Out of Here!
Celebrities in an Australian jungle, and one of the few formats whose titles are remade from scratch every series.
- Season 24
1 sequenceMr. Bean: The Animated Series
The character animated, which suits him — he barely spoke in live action either.
- Season 1
1 sequenceRosemary & Thyme
Two gardeners who keep finding bodies in the borders they have been hired to replant.
- Season 1
1 sequenceAgatha Christie's Marple
The ITV Marple, which adapted novels Miss Marple was never in by writing her into them.
- Season 1
1 sequenceDoc Martin
A London surgeon with a blood phobia relocated to a Cornish village that will not leave him alone.
- Season 1
1 sequenceThe X Factor
Simon Cowell's format after Pop Idol, opening on a spotlight sweep and a fanfare rebuilt every few series.
- Season 1
1 sequenceDancing on Ice
Celebrities skating in pairs, judged by Torvill and Dean, who had won the thing for real.
- Season 7
1 sequenceBenidorm
An all-inclusive Spanish resort and the same British families returning to it for ten series.
- Season 1
1 sequenceBritain's Got Talent
The variety format that exported itself to seventy countries, and the theme it kept for its first four series.
- Seasons 1–4
1 sequencePrimeval
Anomalies in time opening across England and letting prehistory through, in ITV's answer to the revived Doctor Who.
- Season 3
1 sequenceLaw & Order: UK
American scripts reshot in London with the two-part structure intact, and the chung-chung kept.
- Season 6
1 sequenceWhitechapel
Modern police work in the streets the Ripper murders happened in, with each series restaging an old case.
- Season 1
1 sequenceDownton Abbey
A dog's back, a bell board and a house — thirty-one seconds establishing an entire social order without showing a single face.
- Season 1
1 sequencePenn & Teller: Fool Us
Magicians performing one trick each for two men who will say afterwards whether they worked out how it was done.
- Season 1
1 sequenceVera
Northumberland coast and moorland in twenty seconds, with no detective visible in any of it.
- Season 1
1 sequenceEndeavour
The Morse prequel, which quotes Pheloung's Morse-code motif in its own theme without repeating it.
- Season 1
1 sequenceThe Bletchley Circle
Four women who broke codes during the war, using the same habits on a murder afterwards.
- Season 1
1 sequenceBroadchurch
Dorset cliffs and a beach, filmed as beautifully as a tourist board would want and used for the opposite purpose.
- Season 1
1 sequenceMr Selfridge
The American who opened a department store on Oxford Street and spent everything keeping it.
- Season 1
1 sequenceVicious
Two actors who have lived together for fifty years, insulting each other in front of a studio audience.
- Season 1
1 sequenceUnforgotten
Two detectives working cold cases old enough that the suspects have built whole lives since.
- Season 1
1 sequenceJericho (2016)
A shanty town thrown up under a Victorian railway viaduct in Yorkshire, and ITV's attempt at a British western.
- Season 1
1 sequenceVictoria
The young queen's first years, opened by a jewelled monogram assembling itself.
- Season 1
1 sequenceToo Close
A forensic psychiatrist and the patient who will not stay on her side of the table.
- Season 1